search engine optimisation, google analytics and more
Website optimisation takes an existing site and makes it work more effectively. For getting people to the site in the first place, we use Natural SEO techniques and pay-per-click (e.g. Google Adwords). We look at analytics, such as Google Analytics, to see what people are doing on the site and how it can be improved. We use MVT testing to make changes to a website and see which ones are more effective and leading to purchases, online enquiries etc.
We use techniques which are easy to understand, do and check to help you to improve your search engine results until you're happy with where you appear on the Google search results page.
We will help you get the most out of search engine advertising tools.
We can help you get the most out of services such as Google Analytics and Google Webmaster Tools - although if you prefer not to get your hands dirty, we can do it for you.
Multi-Variant testing is a process whereby you can make a number of changes to a page, and see which ones result in better analytics.
Contact us now for a free chat on how we can help optimise your website.
We want to offer you the most cost-effective solution. We therefore charge on a pay as you go basis to identify what the biggest problem is now and improving on that. Once you're happy with your Google position and conversion rate, then there's no need to pay any more.
We are applying website optimisation techniques as part of a user-centred design for a major UK university.